What is a Google Business Account and Why Is It Important?
Understand the purpose of a Google Business Account and how it benefits your business.
A Google Business Account (officially called Google Business Profile) is a free tool from Google that allows businesses to manage how they appear in Google Search and Google Maps. It enables customers to find your location, opening hours, contact details, photos, and customer reviews easily.
Why is it important?
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Increases visibility: Your business shows up when customers search locally.
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Builds trust: Customers can see verified information and reviews.
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Improves engagement: You can respond to reviews and post updates or promotions.
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Boosts traffic: Being visible in Google Maps can bring more people to your website or physical location.
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It’s free and easy to set up.
Having a Google Business Profile helps you present your business professionally and ensures customers can reach you quickly and reliably.